Overview Articles of Jan Willem Smulders

UN-BOXING EXPERIENCES
6th October 2009

25 years of blood, sweat and tears building a leading brand, millions invested; but it all works when that same customer walks in again and again with a smile on her face….. all vaporized because a staff member treated them like a self serve moron. Disappointed as she is she sends out a message through [...]

Finally!
4th February 2009

At last…. A specialist mystery shopping knowledge platform for professionals by professionals.

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